January 4th and 5th of this year, the Midwest got socked with a snowstorm. Huge messes, school closings, subzero temperatures for the highs without factoring in the wind chill, and on and on.
We got hit. Hard.
Sunday morning, we shoveled. Even with three of us on a shovel, there was a lot more to be done when we went inside–even after the neighbor dropped by with his green front loader and cleaned out the end of the driveway.
The wind had zero intention of stopping, though.
That night during the second shoveling session, I got an icicle on my eyebrow. That’s what happens when a 30+ mph wind blasts snow in your face for almost an hour. I would have taken a picture, but the ice pulled off along with my facemask.
As I carried snow in the middle of the driveway to the outside, I could feel the snow building up under my boots. Almost like fresh snow, but it blew from the hills of snow on the outside of the driveway.
This can be like prospecting for a lot of writers–no end in sight, having your tracks covered, unsure if what you’re doing really is making a difference.
In the hunt for markets, fiction writers send out manuscripts (or queries, if guidelines demand it). Even novel writers query agents, sometimes. Then, after they write some more, they do it all over again.
Copywriters do the same thing–but they use email, direct mail, the phone, and more to see if companies or individuals need writing help.
No matter what you write, sticking to this routine day after day, sometimes for years, is not easy. Doing the same thing, over and over, with no end in sight.
Even if you choose to write emails or copy for your own projects, or self-publish your stories or books, it’s pretty much the same thing–a lot of work at the beginning, followed by getting the word out.
That’s why writer’s groups or forums can be good places to hang out–to get encouragement. Knowing someone understands what you’re going through is a powerful thing.
And as long as what you’re doing is effective, you should keep going (which, as I’m fond of saying, is the subject for another post).
Until next time,