Confused by…A Business Card? A Tale of UPS and Me

Everyone have a great weekend? Today’s post will be a bit of a short one, because I’ve got something I need to figure out, fast (not to mention explain my bizarre post title).

Let’s get to it.

I’m confused.

UPS has a cool promotion for business cards, in honor of March Madness (for college basketball, which is something I should do a post on, and probably will, because it contains an invaluable marketing lesson).

Anyway, I was super-jazzed about getting these 500 business cards for only $5. So I go to the website…

And I get stopped. I pick my template, design my card, and…nothing. No spot to save my work, arrange for payment details or anything else.

I’m on dial-up out here, so I figured that could be the problem. It didn’t seem to be.

I used Google Chrome to start, so I switched to Internet Explorer. I deleted my internet cookie/temporary files.

All of that still didn’t help me with designing these cards.

Out of confusion more than anything, I called up a UPS store, and the guy there told me to call another store that had business card printing equipment (I guess not all UPS stores do). I called the second store, and the girl there described to me what the buttons to save and continue looked like.

Long story short, the design area was being cut off at a point that would never allow me to see the button to save and continue, let alone use it.

After patiently explaining everything to me, the woman also said that UPS stores could work with Word documents, or Microsoft Publisher files, to design a business card. And that any store would be willing to help me.

That’s the thing. Today, I emailed the local UPS store with the Word document and all the details about what I needed. And they wrote back, telling me that they couldn’t take in-store orders for the Print Madness promotion.

Maybe I got my wires crossed, or something. ‘Cause it doesn’t seem like they take orders offline for this. Which means I have to call the woman at the first UPS store again, and I ask if I messed this up, or what.

This type of situation has to do with life, writing, copywriting, and about everything else you can think of.

And you can come to the solution in thousands of different ways.

If you don’t know something, you can:

Do research on it

Ask someone who knows more about it to help you

Try another approach to arrive where you need to go

Make a different plan altogether

So if something’s not working in an email, story, character sketch, plot, or what-have-ya you’re working on today, yesterday, tomorrow, or next week, see if there’s a way around the difficulty.

Let me know if the tips from today helped.

Oh, and in the face of uncertainty, problems, and so on, do your best to keep your hairs on your head–instead of pulling them out.

I know I said a short post…sorry about that. Maybe I can write a few 1,000 word ones this week, or something.

Until next time,



About Ty Mall

Thanks for stopping by. I've almost always been interested in writing, among other things. Along with discovering pop culture, I've uncovered a lot about the craft over the past 10 years. And whether you're a fiction writer or email copywriter, I'm here to pass on what I've found out. And have a ton of fun in the process.
This entry was posted in Fiction and Copy Decodes and tagged , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s