It’s Almost All Over…How The End of The TV Season Strengthens Your Writing

Well, at least for a lot of TV shows. NCIS just finished up this week, and so did Arrow, yesterday.

Which means reruns for the next few months. Except for the new season of 24, which will have its third or so episode, here in a bit.

Sometimes it makes me a little sad to see things go. But, I also get inspired to think about what the writers will come up with to put the characters through, next season.

It’s the same with writing and marketing, actually.

Eventually every writing project comes to an end (like the season of Arrow last night, or NCIS on Tuesday). The first draft, or the time you send a finished draft off to the client, and then it’s over.

Or is it?

There’s another dimension to that…

Just like different seasons of a TV show, writing projects have this little kernel inside them that screams:

What happens now? What do YOU do next?

If you’ve got a fiction story, is it in the best shape it could be in? Or do you need to decide what comes next, by reworking, changing, or heck, throwing the whole thing out (kinda like killing off a TV character, in my opinion)? These kinds of things are hard to figure out sometimes.

Or will you get inspired to write another story, with the same main character? Or tell the story from a different character’s perspective?

I won’t stop there–this is a Decode, with tips for both fiction writers and you copywriters out there, the write-to-get-someone-to-take-action folks.

Copywriters and marketers have this strange thing they do called testing. At least it may seem strange. They get some people online to take a look at a video, sales page, or an email.

And see how many people take the action they want–even if it’s as simple as signing up to follow a blog, or getting a free report.

The “what happens next” part for this centers on making more people take the desired action.

And there are a lot of different ways that can be done, including changing a subject line, sending more emails, designing another opt-in page to capture peoples’ emails, or an entirely different approach (sometimes the best-laid plans don’t get the job done for a number of reasons).

And just like a TV show, outcomes aren’t always predictable, for writers, or for people who watch.

What about you? Do you have a favorite TV show that’s ended already? Did it impact you? Connect you to the story and characters? Drop me a line in the comments, and let me know.

And tell me about any new plans for your writing that you’re thinking about pursuing.

Oh, before we close out for today, there’s something I forgot…

I can use that time I would normally spend watching TV to, I don’t know, WRITE, or what-have-ya, now that almost all my favorite series are over.

It’s Fabulous Fiction Friday tomorrow, so swing by for the new prompt. You can also browse previous ones with the “Fab Friday Prompts” link to the right, under “Volumes.”

Until next time,



About Ty Mall

Thanks for stopping by. I've almost always been interested in writing, among other things. Along with discovering pop culture, I've uncovered a lot about the craft over the past 10 years. And whether you're a fiction writer or email copywriter, I'm here to pass on what I've found out. And have a ton of fun in the process.
This entry was posted in Editing and Revision, Fiction and Copy Decodes, Marketing, Movies and TV and tagged , , , , , . Bookmark the permalink.

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