It’s the Simple Things…

It was 90-plus here yesterday.

Which got me thinking how puny humans can be before a little weather. It’s just heat from the sun, clouds, and humidity. Three things. A LOT of those three things, except for clouds, and I could barely hack sitting still without sweating.

I was thankful for some air-conditioned stores because I needed to go get (and pay for) some things, but still–the progress of humanity made it so I could go into a grocery store, bask in their air conditioning, and not sweat like crazy.

It seems so simple, but when I was traveling from store to store and sweating in between, it didn’t seem like it.

Sometimes simple things can have the most impact–especially if they matter a lot to a character in your story or the prospects you write emails to.

Hit on what matters most to them, bring it up to them, and help them deal with it the best you can.

Until next time,



About Ty Mall

Thanks for stopping by. I've almost always been interested in writing, among other things. Along with discovering pop culture, I've uncovered a lot about the craft over the past 10 years. And whether you're a fiction writer or email copywriter, I'm here to pass on what I've found out. And have a ton of fun in the process.
This entry was posted in Fiction and Copy Decodes, My Journey and tagged , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.