It Doesn’t Have to Be Big…

How’s your week going so far?

Let’s get to it.

I don’t know when this came to me–maybe it was when I thought about *trying* to go back to posting here 5 days a week.

Or when I was browsing the bookshelves at a grocery store, or thinking about subjects for Youtube videos. Or maybe it was because I was procrastinating a bit on some Facebook ads I’m setting up :-).

Doesn’t matter, really. All of this led me to the realization that…

Posts/emails/what-have-ya don’t have to be big.

You don’t need a list of ten things per post, or a bunch of different ideas playing around. You just need one, even if it’s small. Like talking about the senses, or brick walls, or unwashed dishes.

As long as you can connect that to what you’re trying to promote for yourself or a client, or whatever the rest of your message is, what you start with doesn’t matter.

That is, as long as your audience isn’t confused or lost by what you’re trying to say.

I want to get a companion video up to this post on Youtube, and I hope to be able to sync those up flawlessly (or as nearly as I can make it), so that you can see both.

So if you get stuck for an email subject line, or bit of dialogue, or what-have-ya, hop on to your research or sketches, and start small.

Until next time,



About Ty Mall

Thanks for stopping by. I've almost always been interested in writing, among other things. Along with discovering pop culture, I've uncovered a lot about the craft over the past 10 years. And whether you're a fiction writer or email copywriter, I'm here to pass on what I've found out. And have a ton of fun in the process.
This entry was posted in Creativity, Inspiration, Motivation, Fiction and Copy Decodes and tagged , , , , , . Bookmark the permalink.

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