One Habit that Virtually Guarantees You’ll Never Run Out of Writing Ideas…

How’s it going? I was struggling a bit to think of what to write, and then I realized I should never have a problem with that, at all (no writer should). As long as they keep one regular habit, though (most likely the one that made them take up writing in the first place).

There are different ways to use this one and I’ll go into some of them.

Just to get to it and kill the suspense, this one habit is actually…


For a lot of us (fiction writers or copywriters), reading is what got us hooked on the written word in the first place. Writing (free or paid) was a simple hop from there (I mean where you want to take your writing–some people only write for fun).

I read fiction for kids, posts inside Facebook business groups, posts from my friends about losing stuff, or memes, videos, or what-have-ya, the list goes on and on.

And all those ideas are stored in my subconscious, which can process information (according to some) at 400 billion bits per second. Is that true? Not sure, but I can say if I want to write a story about a cute cat on a laptop who likes to steal CDs to play with, I can do it.

Or subject lines based on a favorite book of mine, or a quote from a book–I can do that, too.

I can take inspiration from someone’s pets, job, background, family, last party they went to, latest post on Facebook or Twitter, the person they last connected to on LinkedIn, and on and on. And it’s all conveyed to me by reading about it (not to mention all the business and how-to information I read–I don’t know how much info actually travels through my head in one day, but it’s probably a lot).

So if you’re stuck for an idea for a plot, a lead for a sales letter, or what-have-ya, just ask yourself if you can take inspiration–any little bit–from the last couple of things you read.

You may be surprised where you end up.

And I’ll do my best to remember to take my own medicine.

Until next time,



About Ty Mall

Thanks for stopping by. I've almost always been interested in writing, among other things. Along with discovering pop culture, I've uncovered a lot about the craft over the past 10 years. And whether you're a fiction writer or email copywriter, I'm here to pass on what I've found out. And have a ton of fun in the process.
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